Online Marketing (Page 10)

Digital Advertising Cairns, SEO Company Cairns, Online Marketing Cairns, SEO Services Cairns,

SEO Agency Cairns – Are you tired of wasting money?

Fed up with wasting money on SEO? Discovering a good SEO Agency in Cairns is indeed possible the moment you get rid of the smoke and mirrors.

On a daily basis someone tells me their story how they have invested a small fortune on failed SEO campaigns. They ask just what Internet Marketing Experts Cairns will do any differently as an SEO Agency. Is it just going to be much more of the same?

The trouble is an SEO Agency does not really want you to find out the secret recipe to getting those keywords ranked. Exactly why you may ask? The answer is simple because if you learn how little they actually did for you each month you would definitely terminate your contract and go someplace else, this is what I call the game of smoke and mirrors.

Does this appear familiar? ‘Well it takes time in order to get keywords onto the 1st page’ or ‘Those keywords are awfully competitive so we will focus on this particular phrase because a little traffic is better than none, right?’ or ‘we do stacks behind the scenes to make sure your existing keywords stay where they are and don’t go down on the page’ or ‘backlinks are not needed’.

On a monthly basis you get a report showing how your keywords are going, and month after month nothing at all seems to happen. You can’t get the keywords you want because they are too challenging to get.

So what to do if you believe your SEO Agency in Cairns is putting to use the good old ‘Smoke & Mirrors’ trick to keep you pouring money down the drain on a second rate SEO campaign?

Here is my sure fire way to remove the ‘Smoke and Mirrors’ from your SEO Agency in Cairns;

On-page:

  1. Ask to see a complete report of what on page work has been performed in the month. This means modifications to Meta Descriptions or fixing on page errors etc

Off-Page:

2. Demand to see a daily or weekly report of what off page tasks are completed for your website each day. For example you want to see a list of the following items each day or week;

a.Social Bookmarking

b.Web Directory Listings

c.Classified Ads Posted

d.Ping Submissions

e.Local Directory Listings

f.Q & A site posts

g.Blog commenting

Be Warned! This line of questioning will result in almost any SEO Agency in Cairns to squirm. Probably you will get a few responses;

  1. Well we don’t in fact give our clients that info.
  2. We just send you a monthly report to evaluate the results around here that’s all that matters.
  3. Well considering the penguin update a few years ago most of that off-page stuff is no longer of any SEO value.
  4. We only create top quality links that’s why we only do very few every month.
  5. If you do too much off-page work you will definitely get penalised by Google
  6. We do not use all those spammy/blackhat strategies.

Be assured when you ask for anything more from your SEO Agency such as the list mentioned earlier if they respond happily and furnish you a detailed list of all the work they have done for you in the past in detail link by link then you are almost definitely onto a pretty good SEO Agency. Nevertheless if they pass my first test then there is just one more test. Just how much do they actually do for you each month? Any suitable SEO Agency in Cairns will proudly tell you how many links they build for you each month. Ensure that it seems like a great deal.

Lets say you are putting in $1,000 per month with your current SEO Agency?

This is the kind of numbers you should be noticing every month.

a.Social Bookmarking x 20 per day

b.Web Directory Listings x 10 per day

c.Classified Ads Posted x 10 per day

d.Ping Submissions x 10 per day

e.Local Directory Listings x 2 per week

f.Q & A site posts x 1 per day

g.Blog commenting x 1 per day

That’s a total of over 50 tasks daily that should be getting done for your website. Remember great websites that rank no 1 in Google, have 10,000 back-inks to their site.

Just a word of warning, if you are not careful and use a trustworthy Australian company you can obtain high figures of links that are all spammy and is going to cost you eventually with Google penalties, ensure that your links are using trusted sites, high PR (Page Rank) etc. There are lots of Indian companies that promise big volumes, but they will ruin your site in a few short months.

In conclusion, if you are paying some SEO Agency in Cairns every month, don’t be afraid to ask for a breakdown of tasks and activities performed for you each month. Don’t fall for the smoke and mirrors it gets pretty old pretty quick.

At Internet Marketing Experts Cairns we pride ourselves on openness and educating our customers so they know what they are getting for their monthly spend. Imagine having an SEO Agency that supplied you with detailed report of every action taken for the month, not just a rankings report?

If you are not finding what you need from your present SEO Agency in Cairns or just think you really should be receiving more value for money then contact us on 1300 595 013 or visit our website: www.internetmarketingexpertsCairns.com.au

Digital Advertising Cairns, SEO Company Cairns, Online Marketing Cairns, SEO Services Cairns,  Content is king

Internet SEO Plan Cairns – Content is King, so are you worthy of success?

Your Internet SEO Plan in Cairns is really important to your success. having said that getting premium content created which incidentally is at the very basis of good SEO and is necessary to taking advantage of building links, social media campaigns and long-term creating goodwill for your brand is more difficult.

There are some key ideas to think about when you are thinking of Content and your Internet SEO Plan. The first and easiest rule of thumb; is it effective content? The idea here is the quality content pushes your appeal to customers, their connections with you, your content and your brand, and your general success. When taking care of this Inbound Marketing focus, it is essential that there is an emphasis on producing strong content for your website, social media and email campaigns. If this is done right, you will develop your reputation consistently, will boost your Internet SEO Plan, and will have more potential to influence your Cairns audience into action and interaction with your business.

You may be assuming ‘I don’t wish to give too much away; my competitors might rip off my strategies . Of course you need to use common sense here, but generally your competitors in Cairns already know all that you know and maybe even more. What great, informative material does is build trust with your potential customers that you know what you are discussing.

‘Determine the biggest problem facing your buyers and create a resource that solves that problem’ – Jay Acunzo, Director of Platform and Community, NextView Ventures

Be radically transparent. This may seem odd but, consider the websites you have saved as a favourite or bookmarked, and what they do for their Internet SEO Plan. I can assure you it’s due to the fact that they are giving you information beyond your assumptions and you don’t want to lose track of it. It’s a fountain of knowledge, so to speak.

Internet Marketing Experts Cairns

So take this bit of advice: Content is King. And your users are no different to you as a customer; they need the info now, that’s why they are online. If you are looking for more information and ways to help boost your Internet SEO Plan then call Internet Marketing Experts Cairns on 1300 595 013 or visit, www.internetmarketingexpertsCairns.com.au

Digital Advertising Cairns, SEO Company Cairns, Online Marketing Cairns, SEO Services Cairns,

5 Zombie Myths of Keywords

A Search Engine Optimisation Plan in Cairns is complicated, yes, but you are probably wondering what Zombies have to do with it. Well don’t worry, (your brains are safe) all I mean is that these are some myths which just don’t seem to die, they stick around and confuse people. So for your Search Engine Optimisation Plan, let’s put the record straight today. If you have had nearly anything to do with SEO you would have come across the idea of Keywords. Sadly, across my time in Search Engine Optimisation Plan in Cairns I have encountered a number of myths about Keywords that just won’t die.

MYTH 1: In your Search Engine Optimisation Plan Keywords do not matter any more

There certainly is also the false idea that with all of the changes that have actually been made, and the change in the direction of concept based searches, keywords don’t matter in 2015. This suggestion is misguided as keywords play a more important role than ever. It’s an advancing market that is frequently changing and developing so you should stay on top of the latest changes if you would like to succeed. In spite of what occurs, keywords will always be at the core of SEO.

MYTH 2: In your Search Engine Optimisation Plan Keywords must be densely packed.

The concept that the more regularly a keyword is used will convert into more success is an outdated idea. There is no formula connecting to the density and consistent frequency of keywords closely packed together. The aim you should remember is to have your particular phrases repeated throughout so that you can maximise their rate while balancing well-flowing content that stirs up a more natural feel and readability.

MYTH 3: In your Search Engine Optimisation Plan, you optimise only one keyword at a time.

Optimising only one keyword at a time was the strategy circa 2005 and since all of the updates no longer can be applied to the market in 2015. If you only focus on the one keyword, then you will find that you have missed a number of opportunities. By branching out your keyword analysis you can include the broad elements while focusing your energy on the long-tail terms and the newer spotlight on conceptual keywords.

MYTH 4: In your Search Engine Optimisation Plan, Keywords should dominate domain names.

The days of domain names being a lengthy string on nonsensical keywords are luckily at an end. The keyword rich domain names no longer have very much true worth to a domain’s visibility. This means that you should certainly focus not on the keywords in your domain name, but can rather start expanding and marketing your brand and focus on brand recognition.

MYTH 5: In your Search Engine Optimisation Plan it is acceptable to use ‘Keyword Stuffing’.

The overuse of key words in odd and peculiar ways is better known as keyword stuffing. By now you should realise that this is not a method that would be still supported in the 2015 environment. You should stay away from alienating your readers and focus on the subtle and logical way to blend keywords into your content while also creating excellent and distinct content.

As the CEO of Internet Marketing Experts, I realize the struggles that many people have when starting off the SEO, especially when it comes to comprehending keywords and your Search Engine Optimisation Plan in Cairns. I myself ran a small business for a number of years and had to learn SEO from scratch and by a lot of trial and error. So don’t forget to start off strong and use the information and facts that you know. Once you have established that foundation, learn as much as you can about SEO and be patient with the results. If you come to a stage when you are not sure, or want to set your business apart from the rest, then think about having a chat to an SEO professional.

call Internet Marketing Experts Cairns on 1300 595 013 or visit, www.internetmarketingexpertsCairns.com.au

Digital Advertising Cairns, SEO Company Cairns, Online Marketing Cairns, SEO Services Cairns,  Your Fundamental starting resource 1

Digital Advertising Cairns — Your Essential starting resource for your SEO and Marketing Ad campaign.

Internet Marketing Experts Cairns

Digital Advertising in Cairns is so crucial in spite of if you are a small business or a large company. And if you have tried your hand at SEO and Marketing, and even if you have no idea where to kick off then this is a fantastic place to start.

Over the past ten years I have devoted a ridiculous amount of resources and energy finding out the most ideal way to have my websites generating income. If I had not had such bad experiences I don’t think I would ever been pushed into learning this material for myself. So observe, and listen to a few of the lessons I have found out so you can get the most effective start possible, especially if you are a local business owner in Cairns, or if you are just starting with Digital Advertising.

1.) The biggest thing that I wish to explain is that your SEO Campaign will take time and you cannot be hesitant. I don’t want you to be gambling away your life saving on some passing trend, but rather I want to try and make you aware that you can’t succeed without devotion.

– When you have your first marketing campaign. Don’t shell out $2 and whine that it didn’t do the job. You have to make a decision.

– You furthermore can’t just manage your campaign for a day. It takes at least a week to get a proper respect for an ad’s effectiveness.

2.) When you are writing content, don’t just replicate everybody else, your Digital Advertising will certainly be far better if you be distinct and look to what is missing from your market. The best thing you can do is to fill the gaps in our niche business. This means that if everyone seems to be moving to blogs, generate infographics. Think outside the box, invest in video software and produce something unique.

3.) Look to producing a calendar to keep track of your content. This will help you not only recall what sort of posts or content you have made, but is crucial for planning ahead. Some of my favourite ways to increase engagement is to recall over past months or years of content and upgrade blogs, or rediscuss ideas, and don’t simply use this for your Digital Advertising or content creation, think outside the box, get organised and start to see what is being effective, and what still needs improvement.

4.) Some tools that I would certainly advise that you explore include some excellent research tools as Google Adwords’ Keyword Planner tool and ubbersuggest if you want something unique.

– When making infographics, have a look https://infogr.am/ it is a simple way to develop a visual representation of data or information without needing to work with a designer or resort to using Microsoft Excel pie charts.

– If you would like to develop graphics, www.canva.com is fantastic, straightforward and user-friendly for all your visuals needs, it is click and drop with lots of pre-sets.

– And one resource for an overlooked area is https://followup.cc/ it is a Gmail plugin which will help you with scheduling and planning because it lets your take note of customers and contacts that you have to follow up with. It sends you email prompts and lets you keep track of people so that you can boost your efficiency and guarantee a more professional image to your contacts.

5.) Essentially when it relates to assessing the success of your Digital Advertising, it can possibly be rather testing to see how your business is going compared to your competition in Cairns or perhaps even all around the country. But the best way to get a real impression is to not fall into the trap of appearing only at the general ‘reach’ of your content, but rather its ‘consumption. This means the number of times it has been downloaded, clicked on, commented on, viewed, shared, and effectively the amount of revenue it could be said to have generated. You need to look at all this data, and see what the real result has been because while there may be thousands or millions of customers looking at your content as a Cairns company, if not a single person engages with it, then it is a wasted effort.

As the CEO of Internet Marketing Experts Cairns I have seen some of the best, and worst tries at Digital Advertising therefore we don’t waste any time or your effort in creating real results for SEO campaigns. To find out more contact us on 1300 595 013 or visit, www.internetmarketingexpertsCairns.com.au.